JAEGER-LECOULTRE, MAIN PARTNER TO THE 2012 LAUSANNE INTERNATIONAL HORSE SHOW

The official announcement of this partnership took place on April 3^rd 2012 at the Maison du Sport International (MSI – House of International Sport), attended by Jaeger-Lecoultre Marketing Director Stéphane Belmont; Swiss rider Christine Liebherr; and President of the Organising Committee, Stéphane Allio.

For further information, please go to www.lausannehorseshow.com, which is available in three languages, and where visitors can find details on the programme, prepare their visit, interact with the social networks on which the event is present (Twitter, YouTube, and Facebook), and register for the volunteers programme, as well as purchase their seats through the FNAC network.

The Organising Committee has once again made a firm commitment to environmental concerns. Represented by Denis Bochatay, Quantis, a company that is amongst the world leaders in consulting on Life Cycle Analysis (LCA), distributed the results of the preliminary evaluation of the event at the press conference. The carbon footprint of the Lausanne International Horse Show equates to nearly 250 return flights from Geneva to New York – with the impact mainly coming from transport.

Based on these observations, the Organising Committee identified the hotspots on which their activities will focus. The same diagnostic will be performed retrospectively to evaluate the success of the measures taken. The operations envisaged include facilitating access to public transport (proximity, reduced tariffs, etc); discouraging use of cars (paid parking); encouraging car sharing where possible (preferential places, dedicated forum); establishment of environmental awareness-raising areas, etc.

All spectators will participate in this joint effort, with part of the price of each ticket (CHF2) being donated to the various projects supported by the Lausanne International Horse Show, in compensation for its CO² emissions (in collaboration with South Pole Carbon Asset Management Ltd., based in Zurich) and as a contribution to preserving the ecological heritage of the Canton of Vaud (in collaboration with the Canton of Vaud WWF).

Through being involved with, and nurturing a passion for equestrian sports, and having strong local roots, shared values (speed, precision and dexterity), and the voluntary promotion of responsible behaviour, Jaeger-LeCoultre and the Lausanne International Horse Show share joint commitments that they are proud to see materialise today in the context of an ambitious partnership.

Manufacture Jaeger-LeCoultre

A major player in watchmaking history since 1833, Jaeger-LeCoultre is the first Manufacture to have been established in the Vallée de Joux, Switzerland. It played a pioneering role by uniting the full range of technical and artistic professions under one roof, making an indelible imprint on the watchmaking development of the entire region and creating legendary models such as the Reverso, the Duoplan, the Master Control, the Memovox Polaris, the Gyrotourbillon and the Atmos clock. Guided by time-honoured know-how and a constant quest for technical enhancements, the master-watchmakers, engineers and technicians craft each watch in harmony with the same passion. Each masterpiece, heir to 178 years of expertise, benefits from cutting-edge technologies while being crafted in harmony with the noblest traditions of the Vallée de Joux. Building on a vast heritage encompassing 1,231 calibres and over 398 registered patents, Jaeger-LeCoultre remains the reference in high-end watchmaking.

2012 Lausanne International Horse Show